Offrir les produits high-tech adaptés à tous les besoins.
Strategy - Branding - UI-UX design
TopAchat is a French e-commerce company founded in 1999 and based in France. Specializing in the field of computer technology, it offers a high-quality catalog of gaming PC, components and peripherals.
Tone of Voice
Professional, warm, and engaging, reflecting TopAchat's passion for technology and their desire to help customers make informed decisions. A clear and concise approach, without excessive jargon, would effectively convey information while maintaining the audience's interest.
Halyard’s personality is at once familiar and pleasingly distinctive. The Halyard superfamily is beautifully robust and lively, ready to work at any size. While starkly different in appearance, Halyard’s optical subfamilies perform with consistent personality at their intended sizes — creating the impression of single type design.